Google updates Merchant Center with cross-platform reporting
Google is updating Merchant Center performance reporting to align metrics more closely with Google Ads and YouTube, giving merchants a more consistent view of how products perform across Google’s platforms. The changes, which begin rolling out on August…
Google Amends SerpApi Suit With Content Licensing Terms via @sejournal, @MattGSouthern
Google amended its DMCA complaint against SerpApi, adding licensing terms after a court dismissed the original claims over search scraping. The post Google Amends SerpApi Suit With Content Licensing Terms appeared first on Search Engine Journal.
OpenAI Allows Some Health & Finance Ads In ChatGPT via @sejournal, @MattGSouthern
OpenAI’s ad rules now allow some health and finance advertisers in ChatGPT, while placement restrictions still apply to sensitive conversations. The post OpenAI Allows Some Health & Finance Ads In ChatGPT appeared first on Search Engine Journal.
Cloudflare Gives AI Agents Wallets That Pay For What They Access via @sejournal, @slobodanmanic
Cloudflare announced wallets and optional identity handles for AI agents on August 4, extending paid access past crawlers to any caller and any resource. The post Cloudflare Gives AI Agents Wallets That Pay For What They Access appeared first on Search…
Community signals are AI’s largest third-party source
Across a sample of 35,000 ChatGPT citations, user-generated content (UGC) platforms hold more of the cited-domain share for SaaS-related prompts than review sites and publishers combined. They hold it at the top of the journey, at the bottom, and at…
The new search journey changes how SEO and PPC should work
SEO and PPC have traditionally been managed as two channels that share a results page. The coordination questions were about overlap: Should paid bid on terms the site already ranks for? Where is that overlap wasting budget? Which channel gets credit for…
Google Is Ending Target Overperformance – What to Fix Before August 17 via @sejournal, @brookeosmundson
Google Smart Bidding changes August 17. Learn which Target CPA and Target ROAS campaigns to audit and what to update before the deadline. The post Google Is Ending Target Overperformance – What to Fix Before August 17 appeared first on Search Engine…
Automattic Fires Back At WP Engine’s Motion For Sanctions via @sejournal, @martinibuster
Automattic rebuts WP Engine, says Matt Mullenweg’s “personal communications with romantic partners” has “nothing to do with this case.” The post Automattic Fires Back At WP Engine’s Motion For Sanctions appeared first on…
SMX Now: The Target bidding apocalypse and how we’ve been here before
Google’s upcoming changes to Smart Bidding have sparked one of the biggest debates the PPC industry has seen in years. With the rollout scheduled to begin on August 17, many advertisers are questioning whether long-standing Target CPA and Target ROAS…
Anthropic adds AI text watermarking to Claude models worldwide
Anthropic said it will begin embedding machine-readable watermarks into text generated by new Claude AI models worldwide. This fulfills commitments the company made under the European Union’s AI Act transparency code. EU rules, global rollout. The new…