Google releases August 2026 spam update

Google has released the August 2026 spam update and said this update will take a few days to roll out. This update applies globally and to all languages, Google added.

More details. Google posted about the update on its incident dashboard and wrote:

• Released the August 2026 spam update, which applies globally and to all languages. The rollout may take a few days to complete.

You can learn more about Google spam updates in this Google help document.

Why we care. This is the third Google spam update announced in 2026, the last one was the June 2026 spam update. If your site was not impacted, then you are good to go – at least for now.

There will always be cases of sites not spamming Google that get hit by a spam update but hopefully that won’t be one of your sites.