4 Google Ads settings and recommendations worth a closer look
When I first started working in Google Ads, I wished someone had explained which recommendations to trust and which to question. Some can improve performance. Others can increase costs or make changes that don’t align with your strategy. Google Ads…
Google publishes guidance for text disclaimers in Search ads
Google published a new Help Center page for text disclaimers in Search ads, providing advertisers with guidance on a feature that lets required terms, conditions and disclosures appear directly within Search ads. The feature is available globally and…
How to measure your brand’s visibility in Gemini
Unlike rankings, impressions, or clicks, Gemini brand mentions don’t appear in Search Console or Google Analytics. A buyer might discover your company in a Gemini response, continue researching through Google Search, and later return through a branded…
Keyword research meets prompt research: A smarter way to prioritize topics
I’ve spent most of my career treating keyword research as the foundation of organic strategy. It tells you what people type into a search box, how often, and with what intent. Now there’s a second demand signal alongside it: what people ask AI…
WooCommerce Social Login WordPress Plugin Enables Full Site Takeover via @sejournal, @martinibuster
WooCommerce Social Login vulnerability enables unauthenticated attackers to gain full control of ecommerce sites. The post WooCommerce Social Login WordPress Plugin Enables Full Site Takeover appeared first on Search Engine Journal.
Snapchat Clamps Down On AI-Generated Videos via @sejournal, @martinibuster
Snap announced that it is removing wholly AI-generated videos from Snapchat’s Spotlight recommendations in favor of promoting authentic human-authored experiences. The post Snapchat Clamps Down On AI-Generated Videos appeared first on Search Engine…
Open Knowledge Format v0.2 Adds A Trust Layer – No AI Agent Reads It Yet via @sejournal, @slobodanmanic
No agent reads your OKF bundle. Write one anyway: v0.2’s provenance and staleness fields expose every claim your website cannot defend. The post Open Knowledge Format v0.2 Adds A Trust Layer – No AI Agent Reads It Yet appeared first on Search…
Why AI Recommends Your Competitor & What To Do About It via @sejournal, @lorenbaker
Kris Jones says one word decides whether AI recommends your brand: synthesis. Here’s what that means for where you spend next quarter’s budget. The post Why AI Recommends Your Competitor & What To Do About It appeared first on Search…
Free Advanced Link Training Lessons via @sejournal, @martinibuster
One of the most advanced SEOs of all time, Bill Hartzer, is giving away free advanced link training lessons. The post Free Advanced Link Training Lessons appeared first on Search Engine Journal.
Google Recommends Using 304 Status Code To Conserve Crawl Budget via @sejournal, @martinibuster
Google’s updated crawl budget documentation recommends serving a 304 response code to Googlebot for pages that haven’t changed. The post Google Recommends Using 304 Status Code To Conserve Crawl Budget appeared first on Search Engine Journal.