Why every SEO team now needs a social topical map
Google Search Console’s new Platform properties went live for our YouTube channel on July 7. On the first day alone, we recorded 18,233 impressions from Google Search. Eleven days in, the running total passed 200,000. Clicks across those 11 days: 87.…
AI makes SEO faster, but human expertise still wins
AI has made SEO more efficient than ever. Tasks that once took hours now take minutes, and it’s tempting to let that efficiency extend from research all the way through content production. But there’s a tradeoff. The faster AI makes it to publish, the…
AI shopping starts with your product feed, not your product page
If you ask ChatGPT to recommend a product, it’ll show you a carousel with eight product options. In a March 2026 study, Tom Wells examined where these products originate. Out of more than 43,000 products, 83% matched Google’s top 40 organic Shopping…
Why separating brand and non-brand campaigns improves ROAS
When auditing accounts, one of the most common mistakes companies make is allowing brand and non-brand traffic to live together in the same campaigns. This is textbook poor PPC management. Whether it’s Performance Max, Search, or Standard Shopping,…
AI is building your digital experience. It’s also making it less accessible. by AudioEye
AI is writing your copy, building your landing pages, and increasingly generating the code behind your digital experience. Which raises a question worth sitting with: if AI is building more of what your customers touch, who is making sure it works for…
AI models favor familiar brands in search: Study
AI models searched for brands they already knew 3.2 times more often than unfamiliar brands, according to a new study. Models searched for familiar brands 55.7% of the time, compared with 17.4% for brands outside their top 10, geoSurge found. Memory…
The State Of Search In 2026: Zero Click Searches At An All-Time High
AI Mode usage has plateaued, and search hasn’t been replaced. What Datos and SparkToro’s Q2 data actually says about the open web. The post The State Of Search In 2026: Zero Click Searches At An All-Time High appeared first on Search Engine…
Free Advanced Link Training Lessons via @sejournal, @martinibuster
One of the most advanced SEOs of all time, Bill Hartzer, is giving away free advanced link training lessons. The post Free Advanced Link Training Lessons appeared first on Search Engine Journal.
Google Recommends Using 304 Status Code To Conserve Crawl Budget via @sejournal, @martinibuster
Google’s updated crawl budget documentation recommends serving a 304 response code to Googlebot for pages that haven’t changed. The post Google Recommends Using 304 Status Code To Conserve Crawl Budget appeared first on Search Engine Journal.
Google’s AI Image Generation In Google Earth Literally Became Disastrous via @sejournal, @martinibuster
Google Earth’s AI image generator was rolled back after the internet used it to create realistic scenes of destruction. The post Google’s AI Image Generation In Google Earth Literally Became Disastrous appeared first on Search Engine Journal.