Your rankings aren’t telling you what your customers see
“We’re number one now, so why hasn’t traffic gone up?” I still get versions of that question almost every week. For years, SEO has been built around rankings. Clients wanted to know where they ranked on Google, agencies proudly reported monthly position…
Google’s Ex-AI Chief Jeff Dean Explains How To Improve Context Engineering via @sejournal, @martinibuster
Google’s former Chief Scientist explains why AI models are less important and why context engineering increasingly matters more. The post Google’s Ex-AI Chief Jeff Dean Explains How To Improve Context Engineering appeared first on Search Engine…
How Cats.txt Showed LLMs.txt Evidence Is GEO Astrology
The four arguments used to sell llms.txt would pass a text file about cats. Here’s why that matters for every GEO tactic you’re buying. The post How Cats.txt Showed LLMs.txt Evidence Is GEO Astrology appeared first on Search Engine Journal.
The AEO Playbook: How to Get Cited & Stay Visible via @sejournal, @hethr_campbell
Unlock the AEO playbook and discover how to stay visible in an AI-driven search landscape and earn valuable citations. The post The AEO Playbook: How to Get Cited & Stay Visible appeared first on Search Engine Journal.
WordPress Security Release 7.0.3 Fixes High Severity XSS Vulnerability via @sejournal, @martinibuster
WordPress security update fixes 12 vulnerabilities. Security researcher: “nastiest one is a login screen XSS.” The post WordPress Security Release 7.0.3 Fixes High Severity XSS Vulnerability appeared first on Search Engine Journal.
Google to auto-upgrade automatically created assets to AI Max
Google is automatically migrating eligible Search campaigns to AI Max, expanding adoption of its AI-powered campaign features without requiring advertisers to opt in manually. What’s happening. Advertisers are receiving emails notifying them that,…
New Google help doc details Deal Ends annotations for Shopping ads
Google has published a new help document explaining how its experimental Deal Ends annotation works, giving retailers new insight into how limited-time sale badges can appear on Product Listing Ads and what it takes to qualify. What’s happening. The new…
I Helped Scale Google Ads To Billions – Here’s How I’d Build An AI Search Strategy Today
Impression share ran the auction years. Citation share runs this one. A 90-day sprint for measuring and winning AI search visibility. The post I Helped Scale Google Ads To Billions – Here’s How I’d Build An AI Search Strategy Today appeared first on…
Google explains what advertisers should expect from Smart Bidding changes
Google’s upcoming Smart Bidding update aims to make campaign performance more predictable by ensuring Target CPA and Target ROAS are respected regardless of budget constraints, a shift that could change how advertisers manage budget-limited campaigns.…
New Google Ads help doc outlines corporate email rules
Google has published a new help document detailing stricter email domain requirements for sensitive actions in Google Ads, giving advertisers clearer guidance on how the security change will work. What’s happening. The document says Google is piloting a…